Data management is the set of processes that prepare, store and distribute data within an organisation. It is crucial for companies to have a clear data management strategy since it allows them to make better business decisions, by ensuring that the correct information is available at the right moment.

Software is available to automate a lot of these manual tasks. These tools can reduce the amount duplicated data. This is particularly beneficial for businesses that need to keep backup copies or archive data for a prolonged period of time. Software is available for small businesses to large companies. It is focused on various processes and stages of data.

A data management strategy that works can help businesses make the most of their investment in technology and staff. The more organized and accessible data is, the easier it will be to uncover important insights that can enhance the performance of your business. This can affect both top-line revenue and bottom line costs.

The quality of data can be measured using a variety metrics, including completeness (the availability of all the required information) and consistency (data values are identical across different instances of data) and validity (the accuracy of data, for example, its proper format, ranges, etc.). When considering what measures to implement for your data management begin with your business goals and formulate your strategy based on them.

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